albert for Indies
albert is a collaborative project backed by BAFTA, Pact, UK indies and broadcasters that provides the film and TV industries with the necessary expertise and opportunities to take action on environmental sustainability.
The project aims for all UK screen content to be made in a way that benefits individuals, industry organisations and the planet.
Its key objectives are:
- to reduce the environmental impact of the production process
- to enable industry organisations to realise the environmental aspect of their stated vision and its implication for audience engagement
What does it mean for indies?
Producers should be engaging with albert and aiming to reduce their carbon footprint for the good of the planet. Some broadcasters are also introducing a requirement for productions to do so. For example, both Channel 4 and ITV have made it a requirement for production partners to complete a carbon footprint for their programmes using the albert Carbon Calculator.
How can indies make the most of albert?
The albert website has a number of tools and detailed information for producers to explore and use, to reduce the impact of their projects. This includes green production tips, a list of sustainable suppliers, costume directory, relevant legislation and case studies.
An Environmental Policy helps to communicate what your company’s impact is, the steps taken to reduce it, and the governance surrounding the monitoring of progress. A good Environmental Policy will be concise, easy to follow and periodically reviewed.
Pact has teamed up with albert to create an Environmental Policy Template that Pact member companies of all sizes can use to create their own policy.
The Environmental Policy template can be downloaded here:Environmental Policy Template
There are also some guidance notes available here:
Indies can access a carbon calculator on the albert website that estimates the environmental impact of their production. This enables producers to predict their footprint, report it to broadcasters and/or funders, and compare it against the albert database of over 1,000 productions.
albert certification is an online points scoring scheme which rewards productions with either one, two or three stars for implementing sustainable production techniques, achieving carbon reduction against industry benchmarks and involving key stakeholders.
A growing number of productions have gone through the albert certification scheme, including Peaky Blinders, Who Do You Think You Are, Have I Got News For You and Trollied.
You can find out more about how to get certified here.
Carbon Literacy is a national training scheme which provides the TV and film industries with the skills and tools to mount a non-political, optimistic, science-based response to climate change.
Training dates for those working in production are added regularly and can be found here.
Training for leaders, producers and technologists is on request through e-mailing firstname.lastname@example.org.